It'll be worth it.

  • Psychological Artistry Day
    A Day Of Insights In Four Acts


The Psychological Artistry day offers a unique set of tools which help you create personally tailored magic tricks, mindsets, and models for yourself and in your business. You’ll learn how to deliver personalized mysteries around what you do which sparks interest, grabs attention, and gives you a greater sense of yourself, all leading to greater personal, strategic and financial gain.

The Content of the Day

The Psychological Artistry day is packed full of intriguing, inspiring and insightful tricks, tools and techniques. It has been honed over the past 5 years to provide both an entertaining and engaging day that has both surprise and mystery wrapped up in its DNA. By attending the day, you will be learning:

  • The ideas and techniques that lie behind Behavioural Insight
  • The Theory and Frameworks that lie behind Psychological Artistry
  • The effects and how to incorporate them into what you do
  • The Principles behind why Mind Magic works
  • Behind the Scenes - Neuroscience
  • Practical, Real World Applications of the Material

What Do We Do On The Day?

Our aim for the Psychological Artistry day is to give you something fun, original, easy to learn and memorable. Watch the video below to see what we do on the day!

The Themes of the Day

The themes of the day are useful to you, whether you are in business, therapy, training, coaching, teaching, presenting, advertising, delivering, developing, communication, human relations, NLP or any field that depends on interacting with someone else and creating a lasting impression. The day will certain provide brand new tools and novel approaches to what you do. The themes are:

  • Practical Application of Your Advantage
  • Innovation & Creativity
  • Show, Not Tell
  • Emotional Engagement
  • Using Magic, Surprise & Mystery
  • Use of Story and Drama
  • The Power of Real World Interaction and Experience

What Do We Do On The Day?

Click on the images below to get an idea of what you'll get on the Psychological Artistry Day!

What You Take Away From The Day

Since the beginning of 2011, we have been running these days across the country. On each of the days, we have had people thrilled and excited by the materials we have given them, as well as the alternative approaches to traditional problems and grateful for the fun and entertainment we have provided, as well as energized by the thought of all the fun and entertainment they can provide. We have done this by providing the following materials:

  • Seven Core Magic Effects
  • Five Attention Grabbers
  • Presentation - a copy of the PowerPoint presentation used to review the day
  • Psychological Artistry Kit
  • Follow-up support - From the trainers, if and when needed
Engage and Profit

Our learning approach is focused on giving you the tools, techniques and tricks that will help you connect with people on a deep and meaningful level, stand out amongst your competition and boost productivity and sales.

Learn Perception and Persuasion

We can't believe what we see, but we see what we believe. The ability to add Mentalism and Magic through Psychological Artistry into what you do allows you to demonstrate the power of mindsets, attitude and belief systems.

A Fresh and Original Training Day

We've been told countless times that we deliver incredibly solid psychological principles that people agree with but in unique, fresh and original ways. We're very proud of our ability to add difference into the training landscape.

Enrich and Empower

Our mission at Mindsways is to give you the Magic, the Mindset and the Models which will help you create a better business culture. We give you the growth mindset and the personal, strategic, and financial gains behind an attitude of courage and action.

See What Others Say

"Thank you for another great day. I have attended a day with George and Alex before; yet again my expectations were exceeded. I would recommend a Mindsways programme to anyone who has present, train or lead discussions. I have worked in these fields for 30 years and can honestly say I learn new things every session. You give real insight into the art and science of gaining and holding attention and impart invaluable skills, known to only a few, in respect of influence and persuasion. I will come again confident it will be a day well spent."

Paul G, Psychological Artisty Day 2017


The Psychological Artistry day is all about learning and applying Psychological Artistry and Mind Magic (Mentalism) ideas and techniques. They teach you how to stand out, how to make a difference, how to get your message across in effective and entertaining ways and how to tap in to the popularity of show, not tell, magic, curiosity and mystery.

The aim for the day is to challenge your worldview, to provide you with stimulating insights and demonstrate the power of art forms. Our aim is to work with you, as individuals, as another human being.

Personal Benefits For You

Want to know more how you can use Psychological Aritstry for you? Fascinated by the idea that your perceptions can shift around? Find out more about the Personal Benefits for you here!

Personal Benefits
Aspects of the Psychological Artistry Day

Want to know more about ArtForming, Flexing, Psychological Artistry, the techniques, tips, tools and ideas you'll learn on the day and see more about our process? Find out more here!

Aspects of the Day



17 - 19 Martineau Way,
Birmingham City Centre, B2 4UW


4th July 2017